Essence
iPhone production + editing
In my role creating social content, I collaborated with PULP on a two-day production for Essence in Mallorca in summer 2023. Our primary goal was to showcase the products in an authentic environment, featuring them on models, and creating catchy transitions optimized for social media. All content was shot using an iPhone only.
Following the production, I was tasked with the post-production of these clips, aiming to transform the footage into fast-cut reels. The clips were subsequently published on their global and German Instagram channel.
PULP & PRODUCTION CREW: Managing Director: Rebecca Rupcic Senior Producer: Mia Leifheit Junior Producer: Linda Helmstedt Service Production: CUT Closeup team
CREATIVES: Social Content Creator: Lena Lammers Hair & Make-Up Artists: Annika Blüge & Sandra Torrero Styling: Victoria Beck Prop Artist: Damien Rigo Prop Assistant: Belén Larraz
POST PRODUCTION: Cutter: JP Maas Cutter Support: Victor Candela Grading: Peter Hacker Social Clip Edit: Lena Lammers
MODELS: Absa, Thara, Clarice, Anastasia